Your craft. Your rhythm. Your Pinkly.

Booking software for beauty therapists

Pinkly is booking and client management software for beauty therapists, estheticians and beauty practices. Clients book the services you make available online, while you manage appointment times, visit history and work-related notes in one place.

Appointments, clients and your working day in one place.

A beauty therapist applying a facial mask in a calm cream and blush treatment room
A glimpse of your dayIllustrative example
09:00Hydrating facial60 min
11:00Extended facial treatment90 min
14:00Brow shaping and tinting30 min

A thoughtfully planned day. More room for care.

Online bookingA clear calendarClient managementAppointment reminders
Less organising. More time for your craft.

Choosing a facial should not require a long conversation.

Facials differ in content and duration, and some visits need a discussion first. Pinkly helps explain your services, choose which ones clients can book online and keep visit details together.

01

Clients do not know what a treatment includes

Facials with similar names need explaining again and again. Give each Pinkly service a description, price and duration so clients understand the choices before booking.

02

Some treatments need a conversation before booking

Certain visits need to be agreed with the client first. Keep those services closed to online booking in Pinkly and add the agreed appointment to your calendar yourself.

03

Agreements from the previous treatment are hard to find

Arranging the next visit takes longer when earlier details are scattered. Keep visit history, contact details and work-related notes together in the Pinkly client record.

A simple start

Your services. One booking link.

Clients choose a service and an available time on your booking page. Their appointment appears in your calendar.

  1. 1

    Add your services

    Give each service a name, price and duration. Choose which services clients can book online.

  2. 2

    Set your working hours

    Decide when you or your team see clients. Available appointments follow the service duration and working hours.

  3. 3

    Share your link

    Add your booking link to Instagram, Facebook or your website. Clients go straight to your services.

For beauty therapists

Example service menu

Hydrating facial60 min
Extended facial treatment90 min
Brow shaping and tinting30 min

Services and durations are examples. You set your own in Pinkly.

Make it your own
Make it your own

Booking that feels like your business.

Personalise your booking page with your photographs, services and visual style. Pinkly works for independent professionals and salons with a team.

Explore Pinkly
Good to know

Before you get started

Can different facials have different durations?

Yes. Each service has its own duration, price and description. Build your menu around the treatments you offer in your practice.

Do all treatments have to be bookable online?

No. You choose whether each service is available for online booking. Treatments that need a prior discussion can be added to the calendar by you.

Is Pinkly suitable for a small beauty practice?

Yes. Use Pinkly as an independent beauty therapist or with a salon team. You do not need a separate website to share your booking link.

Can clients book in another language?

Yes. Pinkly supports Estonian, English, Russian and Finnish, so clients can choose the language they prefer when booking.

Make room in your working day

You create beauty. Pinkly helps with the bookings.

Explore Pinkly’s features and pricing to find the right setup for your business.